The latest writings from our team

For years, the 7 PM Rule, shutting down nonproduction resources after hours, has been the gold standard for cloud cost reduction. But in a modern enterprise spanning AWS, Azure, and Snowflake, executing this via fragmented cron jobs and custom Lambda scripts is no longer viable.

Sanskar Garodia

Mar 11, 2026

We recently sat down with Steve Cole — architect, engineer, and former leader at Adobe and AWS — to discuss where enterprise FinOps is heading in the age of AI.

Lindsey Plocek

Mar 10, 2026

Most enterprises think they have cloud costs “under control.” They have dashboards. They have tagging policies. They have monthly variance reports. And yet — budgets are still missed. AI pilots stall. Data teams over-provision. CFOs lose trust.

Lindsey Plocek

Feb 18, 2026

The most dangerous day for an AI initiative isn't the day you miss a deadline. It isn't the day the model hallucinates in a demo. It isn’t even the day you launch.

Ruchir Namjoshi

Feb 4, 2026

Most cost problems in cloud environments do not begin in production. They begin much earlier, during planning, solution design, and budgeting, when teams are forced to make high-impact decisions with incomplete or unreliable cost information.

Kiran Jain

Jan 28, 2026

Cloud cost management has matured significantly over the last decade. Most organizations today already have dashboards, billing exports, and visibility tools across

Kiran Jain

Jan 27, 2026

For years, FinOps has focused on visibility, dashboards, reports, and alerts designed to help teams understand where cloud and data spend is going. While this visibility is necessary, it has proven insufficient on its own.

Lathika Hegde

Jan 27, 2026